I just don't get why people feel the need for an applause after a movie finishes. This happened last night in Leicester Square when I saw (the truly amazing) LOTR. It totally leaves me cold. Does this happen all the time in America too or are the Brits just having their brains syringed out sometime before attending the screening. If Jackson was there in the cinema, I'd applaud. If it was a play or a concert or whathaveyou, but just a movie?