Chad R
Senior HTF Member
- Joined
- Jul 14, 1999
- Messages
- 2,183
- Real Name
- Chad Rouch
As has been said before, the first weekend's take says more about the marketing campaign and initial interest in a movie more so than how well the mass audience is enjoying it.
The second week's drop-off is the real indicator. If it's in the 50% drop-off range, that's normal for event pictures these days and tell us little. If it's closer to the 70% range like HULK, then people aren't eating it up.