I know it is list of 99.99 but Amazon is always there, guys, and it is 69.99 on Amazon, as well as on Best Buy.com (where I purchased mine cuz I had a gift card!). You don't need to hunt around for Amazon.com you will get free shipping on anything over 25 bucks (avoid Best Buy, who will charge you tax); I think it is silly to keep tossing around this "100 bucks" thing, it just sounds more dramatic to people.