Have any of you guys read the Runco Getaway discussion starting on page 36? I found it quite amusing because all of these guys support it regardless of its longevity. As far as they are concerned, it will push the sale of more high end hardware to the super elites (Runco projector clients), and that is just peachy. They want to encourage it because it will demo the need for new hardware sales. Even if it gets killed off by HD-DVD, they still want it because it serves their purpose - hardware sales. Now what about us consumers who like to spend their money on technology that is going to last. What about those who see their hardware and software as an investment? What about us? Take a look at the one semi-doubter on page 44 (Bill Anderson). He made a statement about the potential of D-VHS having a negative impact because of the public's perception that tape is a step backward. Notice that not a single person responded to his statement? It's almost like as if D-VHS is expected to be an interim format whose only purpose is to fuel hardware sales for the likes of Runco and boost HD-DVD at best. If you want hi-def pictures for some demo class material, then go for it. But, expect your investment to go the way of the dodo real soon. That is, if it has any kind of significant success at all. So how can we change that scenario? Well, I think that the Runco people are confusing millionaires with true home theater hobbyists. I don't think that D-VHS is just for the wealthy, who often aren't hobbyists at all. They just have the cash to burn on a $20,000 projector, whereas 99% of hobbyists don't. The problem is that all of us know that D-VHS has a really limited life span, and that the format is vastly inferior (ergonomically and financially) to HD-DVD. We therefore are not willing to pay traditional entry prices ($1,000+) for something that might not even last 18 months. If JVC were smart, they would drop the price of these machines to $350, where there is hardly a financial penalty for dabbling with an interim solution. At that price I'd buy into it with a half dozen titles to hold me over until HD-DVD.