If any of you like to go to Wal-Mart early in the morning around midnight or so you may notice something. Countless Wal-Marts mark the new DVDs for $19.74 and up...until the department manager comes in at his regular time and calls around to other stores to see their prices. Wal-Mart basically poses off of other store's prices but neglect to tell the earlybirds who get the disc at a whopping price (compared to other stores anyway). I know this because it's happened twice now. The first time was with Hulk, I went in at 7:00 am and regretfully bought it for $19.74 since I did not have an ad and did not want to waste gas to go to Circuit City. Today I went to another Wal-Mart, far out of town and went at 7:00 am like last time and had to buy Bruce Almighty and X2 for $20 a pop when CC has both for 15. I talked with the clerk and this is apparently a store policy save for the managers who actually change their prices at midnight or just take a guesstimate and save their customers money. You may think this is just a few stores and it could be but from what the clerk was saying it sounds pretty common around the country. In fact, I even saw a clerk just change the price on Two Towers Extended last week after a man bought it for two bucks higher. I understand noone is holding a gun to my head to shop at Wal-Mart for my discs (it's rare that I do anyway since they're not a staunch supporter for widescreen as CC) but I go out of convienience. Now I guess you can just wait until later on in the day and get it for cheaper but some of us do like to go early...consider this a warning to the earlybirds.