OK I it got some new N28's as fronts, and hooked em up with my Mega cables. I order some Kimer 4pr and just got it in today. I hooked up the center first and I swear the speach was more clear. The midrange is the most effected. Then I hooked up one of the Fronts with the Kimber and compaired the sound from each speaker. You can tell, the mega cables sound muddy and muffled in the midrange. I am sure it affects other areas as well. Now this is just with cheap speakers and cheap kimber kable. I am sure there is a point of dimishing returns, but I am happy. I got the speakers and the cable for as much as some place just sell the speakers. Try it yourself hook one front up with zip cord and the other up with somthing better, then get next to each speaker and listen. You can hear it and so can other people. Even in a blind test, not knowing which side had the better cable on it I bet people could pick it out every time. . BELIVE ----- Oh pluse they just look odd and people will notice them..... Sugar pill? I think not.