Alex...
Senior HTF Member
I guess the idea is that theaters get it a month before Netflix. I have to admit that I'm more likely to go to a theater to see a movie a month earlier than if it was going to be on Netflix in a week. Also, maybe they plan to add a week when it's successful which will still keep it away from when it's premiering on Netflix.So it has a one-month theatrical "window", but will only play in theaters for one week?
That seems weird to me as well.So it has a one-month theatrical "window", but will only play in theaters for one week?
Even if Netflix doesn't issue grosses, there are likely to be estimates from the other studios that may be reported somewhere. They usually track their competitors' films, as well as their own.According to Deadline, Netflix won't be reporting grosses for the film. They've never reported grosses before, so that's not entirely shocking. But they've also never done as big of a theatrical release as this, either. I don't really understand the value of holding back that information, especially because I think Glass Onion is likely to do really well. Reports of big grosses would only increase the film's profile before it lands on streaming.
I'm guessing that the theater chains wouldn't carry the film if it went to streaming less than a month after its theatrical debut, but Netflix wanted to limit the theatrical run to drive subscriptions. So this was the compromise both sides could stomach.So it has a one-month theatrical "window", but will only play in theaters for one week?
Right. Estimates have their value, but they won't be reported on the official tally for the year.there are likely to be estimates from the other studios that may be reported somewhere.
Not near me.BLONDE has been in theaters for 3 weeks now.
Not near me.
Glass Onion will have a much wider footprint than is typical for Netflix releases, and therefore more people will be able to see it. So I think that is a win, even if the engagement itself will be over fewer days.
I assume/hope that if they had enough juice to 'demand' a theatrical release, they also had enough to get an eventual home video release (which is probably a decent chunk of money for both of them). Is Lion's Gate involved with the sequels at all? Maybe they're going to do the disc release.The Hollywood Reporter has an article about the box office controversy surrounding this film. Also, it says "Rian Johnson and Daniel Craig insisted on a high-profile theatrical component."
Peeling Back ‘Glass Onion’: Netflix’s ‘Knives Out’ Theater Plan Sparks Box Office Controversy
In a first, the country’s three largest theater circuits have all agreed to carry a Netflix film despite the streamer’s ongoing policy of not reporting grosses, resulting in an unusual Thanksgiving recipe.www.hollywoodreporter.com
I wonder if Johnson was also able to insist on an eventual Blu-ray release? My copy of the first film will be lonely on the shelf If there is not one. But of course, Netflix likes their exclusivity. Most of their films that have gone out on physical media are through Criterion.