Hi, I'm brand new to the forum, I like to lurk on many forum genres but rarely feel strongly enough about an issue to post. The reason I've come across this forum is in my search for hardware and ideas about my own HT, which is in stud form right now. By-the-way, I've seen a couple of examples of very well designed and excecuted theatres in the photos section of this board. Nice jobs! Getting down to business, I read with enthusiasm your ideas and opinions about different display types, most certainly because I am about to fork out the $$$ for my own. I am more than a little surprised, however, because it appears that plasma has not gone over very well received on this forum. Maybe it's my own naive eyes playing tricks on me, but, when I walk into (insert any large electronics or small HT retailer here) I ALWAYS gravitate to the plasma HD TV's. After staring in awe at these for mere seconds I have zero interest in looking at anything else, ever...this is a recurring issue. Yes, OK, we've all read the pros/cons of all of the display types, and I'm sure most will agree regarding plasma's most notable drawback right now....it's CO$$$$$T, but when it's all said-and-done, aren't all of us (most of us) looking for the most appealing screen image possible? Maybe it truly is my untrained eye, but whenever I make a visual comparison, it appears that a plasma screen FAR exceeds the other technologies, and I mean just STOMPS them...no, not just stomps them, but calls them names at the same time.... and says bad things about their mothers...WHOOPS! Got carried away there. Anyway, like my title asks...Am I missing something? On another post, after someone showed interest in buying plasma, someone else asked something to the effect of "Why would you even consider plasma?" I don't think their comment was quite that direct, but I think I was reading between the lines fairly accurately. So, gentlemen, what gives??? Thanks much.