Blu.ray.com is reporting Blu Ray Catalog Sales are up 72%, the main reason catalog titles haven't been selling is the price. When retailers lowered the prices this year sales went up.
Shoppers don't want to spend $15 more on a cataloge title than it's DVD counterpoint, but if price accordingly ($2 - $3 dollars higher) they will buy.
The Studios are now realizing this so hopefully we'll see a large bunch of catalog titles in 2011 and at the lower price. The studios may have found a new source of income!
Shoppers don't want to spend $15 more on a cataloge title than it's DVD counterpoint, but if price accordingly ($2 - $3 dollars higher) they will buy.
The Studios are now realizing this so hopefully we'll see a large bunch of catalog titles in 2011 and at the lower price. The studios may have found a new source of income!