So, I'm anxiously awaiting watching my first HD football game in my own house, on my brand new 34XBR960 and 7PM (central) comes around monday night. Something was horribly wrong. My local providers (High-Def 12.1) channel only looked slightly better than the regular chanel. (12). I thought to myself well, maybe they just arn't broadcasting in HD tonight, although the display screen said it was 720p and 16x9. Al Michaels then said something about the Goodyear blimp, and the broadcast being HD, and then I started to freak out. I turn to PBS which is almost always in HD during prime time. Again. 480i. ARGGGH! A few minutes later I turn back to the game (which is already deep in the first quarter.) and to my shock it's now a beautiful 16x9 image! What the hell happened? Did someone somewhere forget to "turn on" the HD switch? anyone?