- Joined
- Dec 21, 2002
- Messages
- 24,658
- Real Name
- Jake Lipson
I know that. But Apple is treating it as a regular theatrical release, so I think it is still fair to judge it with the metrics that we have available. Money is money, and even a big, deep-pocketed tech giant is eventually going to get tired of losing it.Some BO prognosticators keep trying to make the point that we cannot evaluate theatrical releases backed by streamers the same as studio releases since theatrical is not really their main interest.
This film is the third Apple movie with a $200 million commitment to lose money theatrically in recent months. At least Killers of the Flower Moon and Napoleon have some prestige attached to them because they come from Martin Scorsese and Ridley Scott, respectively. But Argyle is not an awards bait movie, and it seems like neither audiences nor critics like it very much. If anything, I think the negative buzz being generated around the film may turn people off from streaming it.