Frank
Stunt Coordinator
- Joined
- Aug 4, 1997
- Messages
- 162
College football in HDTV that is.
August 1, 2001- Samsung Electronics Corp., Sears, Roebuck and Co.
and CBS Television announced today a partnership that will allow fans to
watch a full season of college football games in HDTV. The agreement marks
the first time a full season of college football has been broadcast in HDTV,
as well as the first time a retailer, broadcaster and manufacturer have
joined forces to jointly promote HDTV usage.
Samsung and Sears have partnered to produce an "HDTV Game Day" promotion in
which Sears full-line stores across the U.S. will show a leading game each
week during the regular season on a Samsung HDTV. The in-store broadcasts
will be shown in a setting that will allow consumers to compare the
experience of an HDTV broadcast with that of regular television.
The HDTV televised football schedule kicks off with coverage of the
September 15 match-up between Tennessee and Florida -- live from
Gainesville, FL -- and culminates with the Army/Navy game on December 1.
The schedule also includes the annual battle between Florida and Florida
State November 17.
"Samsung is pleased to team up with CBS and Sears to deliver a season of
NCAA action in the high definition format," said John Garrison, Executive
Vice President, Sales & Marketing, Samsung Electronics America. "Samsung
believes in the spirit of free, over-the-air Digital TV and would like to
see everyone invited to share in this vision. The 'HDTV Game Day' event
makes Sears stores the destination every Saturday for many sports fans'
first exposure to Digital TV. And we're betting that once they experience
the Samsung HDTV, they'll make the decision to take the experience home."
"While Sears is a leading retailer in the sales of HDTV, we are aware there
is a good deal of confusion among consumers about HDTV," said Ray Brown,
vice president/general merchandise manager, electronics for Sears. "With
this partnership with Samsung and CBS, Sears is taking a leadership role to
help educate millions of consumers about the benefits HDTV offers. So, if
you don't have tickets to your favorite SEC football game this fall, come in
to Sears to watch the game on HDTV -- it will be the next best thing to
being in the stadium."
"Joining with Samsung and Sears to broadcast high definition college
football to our audience is a major step in CBS's ongoing, industry-leading
efforts to bring the extraordinary HD viewing experience to America's
television viewers, "said Martin D. Franks, Executive Vice President, CBS
Television. "We hope this venture will boost the nation's transition to
digital television."
The in-store Sears broadcasts will be possible either through off-air
reception of a local CBS affiliate's HDTV signal, where available, or in
eligible areas, via satellite provider EchoStar Communications Corporation
(Nasdaq: DISH) in which EchoStar provides CBS's HDTV signal exclusively to a
Samsung HDTV unit in every Sears store. This arrangement - struck several
weeks ago - dovetails with the recently announced CBS/EchoStar partnership
that will allow certain eligible EchoStar subscribers to access CBS HD
signals from either its New York or Los Angeles stations.
SOURCE: CBS
I can't wait!
Let's all go to Sears and buy a Samsung HDTV!.
Frank
August 1, 2001- Samsung Electronics Corp., Sears, Roebuck and Co.
and CBS Television announced today a partnership that will allow fans to
watch a full season of college football games in HDTV. The agreement marks
the first time a full season of college football has been broadcast in HDTV,
as well as the first time a retailer, broadcaster and manufacturer have
joined forces to jointly promote HDTV usage.
Samsung and Sears have partnered to produce an "HDTV Game Day" promotion in
which Sears full-line stores across the U.S. will show a leading game each
week during the regular season on a Samsung HDTV. The in-store broadcasts
will be shown in a setting that will allow consumers to compare the
experience of an HDTV broadcast with that of regular television.
The HDTV televised football schedule kicks off with coverage of the
September 15 match-up between Tennessee and Florida -- live from
Gainesville, FL -- and culminates with the Army/Navy game on December 1.
The schedule also includes the annual battle between Florida and Florida
State November 17.
"Samsung is pleased to team up with CBS and Sears to deliver a season of
NCAA action in the high definition format," said John Garrison, Executive
Vice President, Sales & Marketing, Samsung Electronics America. "Samsung
believes in the spirit of free, over-the-air Digital TV and would like to
see everyone invited to share in this vision. The 'HDTV Game Day' event
makes Sears stores the destination every Saturday for many sports fans'
first exposure to Digital TV. And we're betting that once they experience
the Samsung HDTV, they'll make the decision to take the experience home."
"While Sears is a leading retailer in the sales of HDTV, we are aware there
is a good deal of confusion among consumers about HDTV," said Ray Brown,
vice president/general merchandise manager, electronics for Sears. "With
this partnership with Samsung and CBS, Sears is taking a leadership role to
help educate millions of consumers about the benefits HDTV offers. So, if
you don't have tickets to your favorite SEC football game this fall, come in
to Sears to watch the game on HDTV -- it will be the next best thing to
being in the stadium."
"Joining with Samsung and Sears to broadcast high definition college
football to our audience is a major step in CBS's ongoing, industry-leading
efforts to bring the extraordinary HD viewing experience to America's
television viewers, "said Martin D. Franks, Executive Vice President, CBS
Television. "We hope this venture will boost the nation's transition to
digital television."
The in-store Sears broadcasts will be possible either through off-air
reception of a local CBS affiliate's HDTV signal, where available, or in
eligible areas, via satellite provider EchoStar Communications Corporation
(Nasdaq: DISH) in which EchoStar provides CBS's HDTV signal exclusively to a
Samsung HDTV unit in every Sears store. This arrangement - struck several
weeks ago - dovetails with the recently announced CBS/EchoStar partnership
that will allow certain eligible EchoStar subscribers to access CBS HD
signals from either its New York or Los Angeles stations.
SOURCE: CBS
I can't wait!
Let's all go to Sears and buy a Samsung HDTV!.
Frank
, but I applaud Sears for doing this. At least they're making an effort for putting the HD format in homes. Thanks for the post Frank. btw- any info on whether it will be 720p or 1080i (with CBS I'm guessing it's 1080i but who knows)?
