Mike I
Supporting Actor
- Joined
- Jan 20, 2000
- Messages
- 720
WAY TO GO CBS
SAMSUNG, SEARS AND CBS EXPAND OFFERING OF COLLEGE SPORTS BROADCAST IN HDTV
Unique Marketing Agreement Provides HDTV Programming
and Increased Profile for HDTV Through In-Store Promotion
RIDGEFIELD PARK, N.J., Sept. 5 - Samsung Electronics America, Sears, Roebuck and Co. and CBS Television announced today an expanded partnership that will again allow consumers to enjoy a full season of college sports broadcast in HDTV (high definition digital television). Following the success of the very first full season of college football games broadcast in HDTV in 2001, football broadcasts will expand from 12 to 15 games, and, for the first time, two regular season college basketball games will be added to the lineup. This programming is in addition to CBS’ recently announced primetime HDTV programming schedule, sponsored in part by Samsung.
Samsung, a leader in DTV (digital television) solutions, and Sears have also partnered to produce the "HDTV Game Day" promotion in which Sears' full-line stores across the U.S. will show a high level game each week during the regular season on a Samsung HDTV. The in-store broadcasts will be shown in a setting that allows consumers to compare the experience of an HDTV broadcast with that of regular television, better understand the benefits and build acceptance for the transition to DTV.
The HDTV college sports broadcast schedule kicks off on Sept. 7, 2002 with live coverage of the Miami vs. Florida football match-up and culminates on Dec. 21, 2002 with a HD broadcast of the basketball showdown between UCLA and Kansas. In between, weekly broadcasts of CBS’ college football coverage will air in HDTV. Other marquee football games include Florida vs. Tennessee on Sept. 21, 2002; Miami vs. Tennessee on Nov. 9, 2002; the SEC Championship game from the Georgia Dome in Atlanta on Dec. 7, 2002; and Florida vs. Maryland basketball contest on Dec. 14, 2002.
"Samsung is leading the transition to DTV and we are pleased to once again team up with CBS and Sears to deliver exciting HD content for general consumers," said John Garrison, Executive Vice President, Sales & Marketing, Samsung Electronics America. "The HDTV Game Day’ event makes Sears stores the destination every Saturday for many consumers’ first exposure to DTV. We’re confident that once they experience Samsung’s HDTV, they’ll make the decision to take the experience home."
"HDTV is here to stay and Sears intends to be the best destination for consumers who are shopping for a home theater system," said Ray Brown, Vice President of Consumer Electronics for Sears. "Sears’ introduction of the largest selection of thin-screen plasma and LCD TV brands combined with this type of HDTV programming, make Sears THE place to come for your home theater needs."
"Joining with Samsung and Sears to broadcast a second consecutive season of high definition college football to our audience is yet another major step in CBS’ on-going, industry-leading efforts to bring the extraordinary HD viewing experience to America’s television viewers," said Sean McManus, President, CBS Sports. "Over the 16 consecutive weekends of this schedule, viewers will have an unparalleled opportunity to partake of the transforming viewing experience that is HDTV."
HDTV fulfils the full promise of digital television, with six times the resolution of current analog television. CBS will be using the highest form of HDTV, which is composed of 1080 lines and 1920 picture elements per line, and which creates a picture with 2.0 million picture elements. This season CBS will also be adding HDTV slow motion instant replay to the broadcast. This will further enhance the HD viewing experience by providing super sharp images during stop action and slow motion scenes.
Samsung has been making cutting-edge digital entertainment technology an affordable reality for today’s consumer by offering a broad selection of HDTV monitors to meet a variety of tastes, needs and budgets. Starting as low as $699 (after manufacturer’s rebate) Samsung’s current HDTV lineup includes models that support the 16:9 widescreen aspect ratio and that are based on advanced DTV display platforms such as direct view, DLP (Digital Light Processing), LCD (Liquid Crystal Display) and PDP (Plasma Display Panel) technologies.
Samsung’s direct view DynaFlat HDTV line offers the smartest, most affordable step to digital television with the breakthrough 27" HD model for $699 (with manufacturers rebate) and the first 30" widescreen HD model available for under $1,200. Samsung is the first to market with HDTV monitors enhanced by Texas Instrument’s revolutionary second-generation DLP chip, offering improved brightness and contrast at a fraction of the cost, depth and weight of current rear projection sets. The 43" and 50" DLP models offer slim (15.7" and 18" deep respectively) and light (75lbs and 85lbs respectively) tabletop HDTV designs for under $4,500. Samsung breaks open the budding LCD flat-panel TV market with 15" and 17" models in both standard 4:3 and widescreen 16:9 aspect ratios. Engineered as a TV with PC monitor functionality, Samsung’s LCD TVs boast the highest brightness in the category. These flat-panel TV models convert all signals to progressive scan for a picture that smoothly handles the fast motion action of sports and start at an MSRP of $1,499. Samsung also has on offer two (42" and 50") PDP based HDTV monitors designed for the consumer market. Samsung’s ultra-thin PDPs measure less than 4"3.5" deep and employ a unique are light enough to hang on a wall or overhead from the ceilingfan-less design for a more enjoyable noise-free operation. Prices for Samsung’s plasmas start at an MSRP of $6,999.
Whether an HDTV broadcast source comes via an over-the-air signal (ATSC), satellite or a cable source, Samsung’s monitors are ready to unleash the full potential of HDTV content with the addition of a set top box. Samsung currently offers two ATSC set top box models based on its award winning technology, the SIR-T151 ($499 MSRP), and the SIR-T165 ($799 MSRP). In addition, Samsung offers the SIR-S70 ($99 MSRP) and SIR-S75 ($199 MSRP) direct to home satellite receivers plus the SIR-TS160 ($699 MSRP), which tunes ATSC, NTSC and digital satellite programming from DIRECTV.
Samsung is well noted for being in the vanguard of DTV development having introduced the world’s first professional DTV receiver with the Harris Corporation, having launched the first fully integrated HDTV set in 1998, and for its early datacasting demonstrations including the first pre-paid music download service and e-coupon demonstrations at NAB 2000 and DASE-based demonstrations at NAB 2002.
The in-store Sears broadcasts will be possible via satellite broadcasters EchoStar Communications Corporation who will provide CBS’s HDTV signal exclusively to a Samsung HDTV unit in every Sears store.
About CBS
CBS Television is comprised of the CBS Television Network -- with more than 200 owned and affiliated stations reaching virtually every television home in the United States; the Network's programming arms CBS Entertainment, CBS News and CBS Sports; and CBS Enterprises, a global leader in distribution.
CBS began presenting the overwhelming majority of its primetime lineup in high definition during the 1999-2000 television season. For the last three years, CBS has also produced the NCAA Men’s Basketball Final Four and Championship Games in HD as well as The Masters Golf tournament in HDTV. Just last week, CBS announced that for the fourth consecutive year it would broadcast the upcoming US Open Tennis Tournament in HD. In June 2001, CBS commenced daily weekday HD broadcasts of television’s leading daytime drama "The Young and the Restless."
Eighty-three of CBS’s owned and affiliated stations are currently broadcasting in digital, covering approximately 72 percent of the nation. By the end of 2002, CBS expects to be transmitting digital programming across more than 100 owned and affiliated stations, reaching well over 83 percent of the country.
About Sears, Roebuck and Co.
Sears, Roebuck and Co. (NYSE: S) is a broadline retailer with significant service and credit businesses. In 2001, the company's annual revenue was more than $41 billion. The company offers its wide range of apparel, home and automotive products and services to families in the U.S. through Sears stores nationwide, including approximately 870 full-line stores. Sears also offers a variety of merchandise and services through its Web site, www.sears.com. In June 2002, Sears acquired Lands' End, a direct merchant of traditionally styled, classic Lands' End clothing offered to customers around the world through regular mailings of its specialty catalogs and online at www.landsend.com.
About Samsung Electronics America, Inc.
Headquartered in Ridgefield Park, NJ, Samsung Electronics America, Inc. (SEA), a wholly owned subsidiary of Samsung Electronics Co., markets a broad range of award-winning, advanced digital consumer electronics and information systems products. The SEA organization oversees the North American operations of Samsung Telecommunications USA, Samsung Electronics Canada and Samsung Electronics Mexico. Please visit www.samsungusa.com for more information.
About Samsung Electronics
Samsung Electronics Co. Ltd. is a global leader in semiconductor, telecommunication, and digital convergence technology. Samsung Electronics employs approximately 64,000 people in 89 offices in 47 countries. The company is the world's largest producer of memory chips, TFT-LCDs, CDMA mobile phones, monitors and VCRs. Samsung Electronics consists of four main business units: Digital Media Network, Device Solution Network, Telecommunication Network and Digital Appliance Network Businesses. For more information, please visit www.samsungelectronics.com.
CBS SPORTS 2002 TENTATIVE COLLEGE FOOTBALL SCHEDULE
(1) SEPT. 7 MIAMI @ FLORIDA 5:00PM
Ben Hill Griffin Stadium, Gainesville, FL
(2) SEPT. 14 COLLEGE FOOTBALL TODAY 3:00PM
GEORGIA @ SOUTH CAROLINA 3:30PM
Williams-Brice Stadium, Columbia, SC
(3) SEPT. 21 COLLEGE FOOTBALL TODAY 3:00PM
FLORIDA @ TENNESSEE 3:30PM
Neyland Stadium, Knoxville, TN
(4) SEPT. 28 COLLEGE FOOTBALL TODAY 3:00PM
SYRACUSE @ AUBURN 3:30PM
Jordan-Hare, Auburn, AL
OR
ALABAMA @ ARKANSAS
Razorback Stadium, Fayetteville, AR
(5) OCT. 5 FLORIDA @ OLE MISS NOON
Vaught-Hemingway Stadium, University, MS
OR
GEORGIA @ ALABAMA 3:30PM
Bryant Denny Stadium, Tuscaloosa, AL
OR
ARKANSAS @ TENNESSEE
Neyland Stadium, Knoxville, TN
(6) OCT. 12 COLLEGE FOOTBALL TODAY 3:00PM
TENNESSEE @ GEORGIA 3:30PM
Sanford Stadium, Athens, GA
(7) OCT 19 COLLEGE FOOTBALL TODAY 3:00PM
MISSISSIPPI @ ALABAMA 3:30PM
Bryant Denny Stadium, Tuscaloosa, AL
OR
SOUTH CAROLINA @ LSU
Tiger Stadium, Baton Rouge, LA
(8) OCT 26 COLLEGE FOOTBALL TODAY 3:00PM
ALABAMA @ TENNESSEE 3:30PM
Neyland Stadium, Knoxville, TN
(9) NOV 2 COLLEGE FOOTBALL TODAY 3:00PM
TENNESSEE @ SOUTH CAROLINA 3:30PM
Williams-Brice Stadium, Columbia, SC
(10) NOV 9 MIAMI @ TENNESSEE 3:30PM
Neyland Stadium, Knoxville, TN
(11) NOV 16 COLLEGE FOOTBALL TODAY 3:00PM
SOUTH CAROLINA @ FLORIDA 3:30PM
Ben Hill Griffin Stadium, Gainesville, FL
OR
ALABAMA @ LSU
Tiger Stadium, Baton Rouge, LA
OR
GEORGIA @ AUBURN
Jordan-Hare, Auburn, AL
(12) NOV 23 AUBURN @ ALABAMA 3:30PM
Bryant Denny Stadium, Tuscaloosa, AL
(13) FRI NOV 29 LSU @ ARKANSAS 2:30PM
War Memorial Stadium, Little Rock, AR
(14) NOV 30 COLLEGE FOOTBALL TODAY 3:00PM
GEORGIA TECH @ GEORGIA 3:30PM
Sanford Stadium, Athens, GA
OR
KENTUCKY @ TENNESSEE
Neyland Stadium, Knoxville, TN
(15) DEC 7 SEC CHAMPIONSHIP 6:00PM (tentative time)
Georgia Dome, Atlanta, GA
------------------------------------------------------------------------------------------------------
BASKETBALL
(16) DEC 14 Florida /Maryland 2:00PM
(17) DEC 21 UCLA / Kanasas
SAMSUNG, SEARS AND CBS EXPAND OFFERING OF COLLEGE SPORTS BROADCAST IN HDTV
Unique Marketing Agreement Provides HDTV Programming
and Increased Profile for HDTV Through In-Store Promotion
RIDGEFIELD PARK, N.J., Sept. 5 - Samsung Electronics America, Sears, Roebuck and Co. and CBS Television announced today an expanded partnership that will again allow consumers to enjoy a full season of college sports broadcast in HDTV (high definition digital television). Following the success of the very first full season of college football games broadcast in HDTV in 2001, football broadcasts will expand from 12 to 15 games, and, for the first time, two regular season college basketball games will be added to the lineup. This programming is in addition to CBS’ recently announced primetime HDTV programming schedule, sponsored in part by Samsung.
Samsung, a leader in DTV (digital television) solutions, and Sears have also partnered to produce the "HDTV Game Day" promotion in which Sears' full-line stores across the U.S. will show a high level game each week during the regular season on a Samsung HDTV. The in-store broadcasts will be shown in a setting that allows consumers to compare the experience of an HDTV broadcast with that of regular television, better understand the benefits and build acceptance for the transition to DTV.
The HDTV college sports broadcast schedule kicks off on Sept. 7, 2002 with live coverage of the Miami vs. Florida football match-up and culminates on Dec. 21, 2002 with a HD broadcast of the basketball showdown between UCLA and Kansas. In between, weekly broadcasts of CBS’ college football coverage will air in HDTV. Other marquee football games include Florida vs. Tennessee on Sept. 21, 2002; Miami vs. Tennessee on Nov. 9, 2002; the SEC Championship game from the Georgia Dome in Atlanta on Dec. 7, 2002; and Florida vs. Maryland basketball contest on Dec. 14, 2002.
"Samsung is leading the transition to DTV and we are pleased to once again team up with CBS and Sears to deliver exciting HD content for general consumers," said John Garrison, Executive Vice President, Sales & Marketing, Samsung Electronics America. "The HDTV Game Day’ event makes Sears stores the destination every Saturday for many consumers’ first exposure to DTV. We’re confident that once they experience Samsung’s HDTV, they’ll make the decision to take the experience home."
"HDTV is here to stay and Sears intends to be the best destination for consumers who are shopping for a home theater system," said Ray Brown, Vice President of Consumer Electronics for Sears. "Sears’ introduction of the largest selection of thin-screen plasma and LCD TV brands combined with this type of HDTV programming, make Sears THE place to come for your home theater needs."
"Joining with Samsung and Sears to broadcast a second consecutive season of high definition college football to our audience is yet another major step in CBS’ on-going, industry-leading efforts to bring the extraordinary HD viewing experience to America’s television viewers," said Sean McManus, President, CBS Sports. "Over the 16 consecutive weekends of this schedule, viewers will have an unparalleled opportunity to partake of the transforming viewing experience that is HDTV."
HDTV fulfils the full promise of digital television, with six times the resolution of current analog television. CBS will be using the highest form of HDTV, which is composed of 1080 lines and 1920 picture elements per line, and which creates a picture with 2.0 million picture elements. This season CBS will also be adding HDTV slow motion instant replay to the broadcast. This will further enhance the HD viewing experience by providing super sharp images during stop action and slow motion scenes.
Samsung has been making cutting-edge digital entertainment technology an affordable reality for today’s consumer by offering a broad selection of HDTV monitors to meet a variety of tastes, needs and budgets. Starting as low as $699 (after manufacturer’s rebate) Samsung’s current HDTV lineup includes models that support the 16:9 widescreen aspect ratio and that are based on advanced DTV display platforms such as direct view, DLP (Digital Light Processing), LCD (Liquid Crystal Display) and PDP (Plasma Display Panel) technologies.
Samsung’s direct view DynaFlat HDTV line offers the smartest, most affordable step to digital television with the breakthrough 27" HD model for $699 (with manufacturers rebate) and the first 30" widescreen HD model available for under $1,200. Samsung is the first to market with HDTV monitors enhanced by Texas Instrument’s revolutionary second-generation DLP chip, offering improved brightness and contrast at a fraction of the cost, depth and weight of current rear projection sets. The 43" and 50" DLP models offer slim (15.7" and 18" deep respectively) and light (75lbs and 85lbs respectively) tabletop HDTV designs for under $4,500. Samsung breaks open the budding LCD flat-panel TV market with 15" and 17" models in both standard 4:3 and widescreen 16:9 aspect ratios. Engineered as a TV with PC monitor functionality, Samsung’s LCD TVs boast the highest brightness in the category. These flat-panel TV models convert all signals to progressive scan for a picture that smoothly handles the fast motion action of sports and start at an MSRP of $1,499. Samsung also has on offer two (42" and 50") PDP based HDTV monitors designed for the consumer market. Samsung’s ultra-thin PDPs measure less than 4"3.5" deep and employ a unique are light enough to hang on a wall or overhead from the ceilingfan-less design for a more enjoyable noise-free operation. Prices for Samsung’s plasmas start at an MSRP of $6,999.
Whether an HDTV broadcast source comes via an over-the-air signal (ATSC), satellite or a cable source, Samsung’s monitors are ready to unleash the full potential of HDTV content with the addition of a set top box. Samsung currently offers two ATSC set top box models based on its award winning technology, the SIR-T151 ($499 MSRP), and the SIR-T165 ($799 MSRP). In addition, Samsung offers the SIR-S70 ($99 MSRP) and SIR-S75 ($199 MSRP) direct to home satellite receivers plus the SIR-TS160 ($699 MSRP), which tunes ATSC, NTSC and digital satellite programming from DIRECTV.
Samsung is well noted for being in the vanguard of DTV development having introduced the world’s first professional DTV receiver with the Harris Corporation, having launched the first fully integrated HDTV set in 1998, and for its early datacasting demonstrations including the first pre-paid music download service and e-coupon demonstrations at NAB 2000 and DASE-based demonstrations at NAB 2002.
The in-store Sears broadcasts will be possible via satellite broadcasters EchoStar Communications Corporation who will provide CBS’s HDTV signal exclusively to a Samsung HDTV unit in every Sears store.
About CBS
CBS Television is comprised of the CBS Television Network -- with more than 200 owned and affiliated stations reaching virtually every television home in the United States; the Network's programming arms CBS Entertainment, CBS News and CBS Sports; and CBS Enterprises, a global leader in distribution.
CBS began presenting the overwhelming majority of its primetime lineup in high definition during the 1999-2000 television season. For the last three years, CBS has also produced the NCAA Men’s Basketball Final Four and Championship Games in HD as well as The Masters Golf tournament in HDTV. Just last week, CBS announced that for the fourth consecutive year it would broadcast the upcoming US Open Tennis Tournament in HD. In June 2001, CBS commenced daily weekday HD broadcasts of television’s leading daytime drama "The Young and the Restless."
Eighty-three of CBS’s owned and affiliated stations are currently broadcasting in digital, covering approximately 72 percent of the nation. By the end of 2002, CBS expects to be transmitting digital programming across more than 100 owned and affiliated stations, reaching well over 83 percent of the country.
About Sears, Roebuck and Co.
Sears, Roebuck and Co. (NYSE: S) is a broadline retailer with significant service and credit businesses. In 2001, the company's annual revenue was more than $41 billion. The company offers its wide range of apparel, home and automotive products and services to families in the U.S. through Sears stores nationwide, including approximately 870 full-line stores. Sears also offers a variety of merchandise and services through its Web site, www.sears.com. In June 2002, Sears acquired Lands' End, a direct merchant of traditionally styled, classic Lands' End clothing offered to customers around the world through regular mailings of its specialty catalogs and online at www.landsend.com.
About Samsung Electronics America, Inc.
Headquartered in Ridgefield Park, NJ, Samsung Electronics America, Inc. (SEA), a wholly owned subsidiary of Samsung Electronics Co., markets a broad range of award-winning, advanced digital consumer electronics and information systems products. The SEA organization oversees the North American operations of Samsung Telecommunications USA, Samsung Electronics Canada and Samsung Electronics Mexico. Please visit www.samsungusa.com for more information.
About Samsung Electronics
Samsung Electronics Co. Ltd. is a global leader in semiconductor, telecommunication, and digital convergence technology. Samsung Electronics employs approximately 64,000 people in 89 offices in 47 countries. The company is the world's largest producer of memory chips, TFT-LCDs, CDMA mobile phones, monitors and VCRs. Samsung Electronics consists of four main business units: Digital Media Network, Device Solution Network, Telecommunication Network and Digital Appliance Network Businesses. For more information, please visit www.samsungelectronics.com.
CBS SPORTS 2002 TENTATIVE COLLEGE FOOTBALL SCHEDULE
(1) SEPT. 7 MIAMI @ FLORIDA 5:00PM
Ben Hill Griffin Stadium, Gainesville, FL
(2) SEPT. 14 COLLEGE FOOTBALL TODAY 3:00PM
GEORGIA @ SOUTH CAROLINA 3:30PM
Williams-Brice Stadium, Columbia, SC
(3) SEPT. 21 COLLEGE FOOTBALL TODAY 3:00PM
FLORIDA @ TENNESSEE 3:30PM
Neyland Stadium, Knoxville, TN
(4) SEPT. 28 COLLEGE FOOTBALL TODAY 3:00PM
SYRACUSE @ AUBURN 3:30PM
Jordan-Hare, Auburn, AL
OR
ALABAMA @ ARKANSAS
Razorback Stadium, Fayetteville, AR
(5) OCT. 5 FLORIDA @ OLE MISS NOON
Vaught-Hemingway Stadium, University, MS
OR
GEORGIA @ ALABAMA 3:30PM
Bryant Denny Stadium, Tuscaloosa, AL
OR
ARKANSAS @ TENNESSEE
Neyland Stadium, Knoxville, TN
(6) OCT. 12 COLLEGE FOOTBALL TODAY 3:00PM
TENNESSEE @ GEORGIA 3:30PM
Sanford Stadium, Athens, GA
(7) OCT 19 COLLEGE FOOTBALL TODAY 3:00PM
MISSISSIPPI @ ALABAMA 3:30PM
Bryant Denny Stadium, Tuscaloosa, AL
OR
SOUTH CAROLINA @ LSU
Tiger Stadium, Baton Rouge, LA
(8) OCT 26 COLLEGE FOOTBALL TODAY 3:00PM
ALABAMA @ TENNESSEE 3:30PM
Neyland Stadium, Knoxville, TN
(9) NOV 2 COLLEGE FOOTBALL TODAY 3:00PM
TENNESSEE @ SOUTH CAROLINA 3:30PM
Williams-Brice Stadium, Columbia, SC
(10) NOV 9 MIAMI @ TENNESSEE 3:30PM
Neyland Stadium, Knoxville, TN
(11) NOV 16 COLLEGE FOOTBALL TODAY 3:00PM
SOUTH CAROLINA @ FLORIDA 3:30PM
Ben Hill Griffin Stadium, Gainesville, FL
OR
ALABAMA @ LSU
Tiger Stadium, Baton Rouge, LA
OR
GEORGIA @ AUBURN
Jordan-Hare, Auburn, AL
(12) NOV 23 AUBURN @ ALABAMA 3:30PM
Bryant Denny Stadium, Tuscaloosa, AL
(13) FRI NOV 29 LSU @ ARKANSAS 2:30PM
War Memorial Stadium, Little Rock, AR
(14) NOV 30 COLLEGE FOOTBALL TODAY 3:00PM
GEORGIA TECH @ GEORGIA 3:30PM
Sanford Stadium, Athens, GA
OR
KENTUCKY @ TENNESSEE
Neyland Stadium, Knoxville, TN
(15) DEC 7 SEC CHAMPIONSHIP 6:00PM (tentative time)
Georgia Dome, Atlanta, GA
------------------------------------------------------------------------------------------------------
BASKETBALL
(16) DEC 14 Florida /Maryland 2:00PM
(17) DEC 21 UCLA / Kanasas
