I had some friends from NC stay over yesterday, and we were watching my Tosh 57HX81. I have NEVER seen people so ecstatic over the larger screen experience. My TV had just been recalibrated, so everything was dead-on. We watched for hours and hours, at their request. They want to buy one as soon as possible, but they have a home with large windows all over the place. I'm afraid that a CRT RPTV would be a reflection nightmare in such a room, and the only way they could view it would be with contrast and brightness way up. Are the other technologies any better in bright rooms? As I read between the lines, it seems that none have as good picture quality as a CRT RPTV(black levels especially), but may be better in their situation. Or should they just bite the bullet and get window coverings with an eye toward blocking out light? What is the learned opinion out there? Thanks.