LG has announced release dates and pricing for the 2017 lineup of OLED TV’s, and they still aren’t cheap. However impressive, it still may be a couple of years before I take the plunge. They have come down in price from previous years, however, so that does show a promising trend. Samsung and Sony are still roughly $1,000 cheaper in comparable televisions.
LG will begin shipping the OLED55C7P (55” for $3,500) and OLED65C7P (65” for $4,500) in February. The C7 will have a premium aluminum stand and bezel. The OLED65E7P (65” for $6,000), OLED65G7P (65” for $7,000) and OLED65W7P (65” for $8,000) will begin shipping in March. The E7 will have a picture-on-glass design with integrated sound bar, similar to the 2016 E6. The G7 will also have picture-on-glass design with a foldable integrated sound bar. The W7 is an ultra-thin picture-on-wall design with separate sound bar. In May, a smaller version (OLED55E7P 55”) will be available for $4,500.
At CES in January, LG announced the B7 series and 77-inch sizes in the G7 and W7 series. It has not yet announced pricing or availability for those models, but did say, “Details on additional models will be announced at a later date.” If previous years are any indication, the B7 could be less expensive than the C7 when it gets released.
Despite significant price differences, all of LG’s 2017 TVs will offer the same image quality, according to LG.
The 2017 models offer the following picture quality improvements over the 2016 versions:
- 25 percent brighter in highlights
- 2% better coverage of DCI/P3 color (from 97 to 99 percent)
- Compatible with Technicolor and HLG HDR formats
- “Active HDR” mode
- Technicolor picture mode
- Dolby Atmos sound