Also directly after the American Idol results show. It won't get the most viewers in the slot, but it'll do OK. I don't think it will shed what viewers it has already picked up.
I like the idea of it, that she's young and witty but doesn't speak in non-stop pop culture references. Hopefully, they'll tone this recurring joke down, because it seemed odd for me that a bestselling novelist and anthropologist would be as ignorant about twenty-first century American culture...