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TiVo says OTT and Recorded TV is surpasing Live TV. Is that the case for you?

post #1 of 5
1/12/12 at 8:58am
Thread Starter 

Yesterday TiVo published a research report stating that consumer television habits continue to shift.  TiVo's audience research unit tracks the information reference below by anonymous usage across two million TiVo devices on a second by second basis.  They also reported that live TV viewing dropped to 38% across all TiVo users and among TiVo viewers who use broadband connected services, live TV viewership drops to 27%.

 

According to TiVo 66% of web-connected TiVo units is now delayed TV or on demand video via broadband (OTT/streaming).  The OTT access is primarilyl from Netflix, YouTube and Hulu Plus.

 

While I still own a TiVo, I quit using it when I switched over to a Windows Media Center headless box and all TV viewing from XBox 360's as WMC Extenders, back when Windows 7 was shipping. 

 

Even when I was actively using my TiVo's, which was before they had streaming content available, I always watched recorded content.  ALWAYS.  Now my wife is a little different in that she will watch live content for reason unknown to me.  Since I have 15TB of recorded content, she has a pretty good choice of HD content to choose from at her fingertips so her just watching HBO has come down, but it still happens.

 

For me, I would have always thought that most TiVo users setup recordings and then watched the show vs watching the show live and then potentially pausing during the show to do something and come back and continue watching.

 

Maybe I am an odd duck for just recording everything and then watching later and skipping over the commercials or for premium content just watching when it is convenient for me to watch. 

 

What do you do?

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post #2 of 5
1/23/12 at 4:32pm
I have a TiVo, and I always watch recorded content. The only exception is sports, but I don't even watch that much sports. Even a show that I want to watch *right now* I will wait 20 minutes or so after it starts, and then skip through the commercials, ending up at about the same time as a live viewer.
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post #3 of 5
1/24/12 at 1:40pm

Quote:
Originally Posted by Kevin Collins View Post

Maybe I am an odd duck for just recording everything and then watching later and skipping over the commercials or for premium content just watching when it is convenient for me to watch.
Well, TIVO’s survey proves you’re like 66% of its users, so you’re part of the overwhelming majority, not the odd duck. I expect that the same percentages go for cable and satellite DVR users as well.

Back in the day of VCRs people used them to mainly for “time shifting” - watching shows recorded when they weren’t at home. The cost of tapes and the prospect of flat wearing out the machine probably discouraged people from using them simply to avoid commercials. Not to mention, live TV just looked better than even S-VHS recordings.

That’s all changed with DVRs. Given their low cost, longevity and picture quality, there’s no good reason to watch a live show anymore. Personally we haven’t watched live TV since we got our DVR 4-5 years ago.

Regards,
Wayne A. Pflughaupt



Edited by Wayne A. Pflughaupt - 1/25/12 at 8:29am
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post #4 of 5
1/24/12 at 4:46pm
I got a taste of the DVR with the Dishnetwork DishPlayer back in 2000. It was buggy and would reboot and delete all of the recordings. It sucked so bad that it was the only DVR to ever have a class action lawsuit tied to it. But it was enough to get me hooked. I went back to DirecTV and their DirecTiVo when they activated dual tuners. Record two shows at once!!!! Then I added the HD DirecTiVo when the price dropped. I'm currently running dual DirecTV brand DVRs that are networked and have streaming capabilities. Pick a DVR and watch shows from either one, stream from my home server or VOD from the internet.

As for watching live TV, I can't remember the last time I did. Sports are delayed by a few hours to a day except for important games like the Super Bowl. I'll start it about an hour into it and zip past commercials unless one catches my eye and then I'll rewind and watch it. I watch a football game like I used to watch game film in high school - tackle the player and jump to the next snap. Only the hurry up offenses make that difficult. For regular shows, I can't ever remember when they are on. My program list is like my personal video on demand.
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post #5 of 5
1/24/12 at 5:08pm
I'm not really a good sample of normal, except for sport I haven't watched live TV in probably 8 years. Just DVDs and streaming.

I *really* hate commercials, and am willing to pay to not see them. I really enjoy waiting for a season (of anything) to end and then catching it on a DVD set in a marathon viewing session.
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