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Let's look again at what I said:

Here is story on the popularity of DVD which also plays a role in the shift away from music: http://www.foxnews.com/story/0,2933,95558,00.html

I agree with John and Jack. Here's my theory on some key factors: 1. There have been studies that show we have increasingly less free time. 2. When we have less free time, there is more popularity on the "home theater" experience, so DVDs soak up a lot of discretionary income. Likewise...