Sorry but that is just spin. While HD DVD has had better weeks in April in relation to their own weeks throughout the rest of the year, they still have been outsold every single week by BD. That is why the since inception percentage (as I was referring to in my previous post) continue to stay...
I think it will be quite the opposite. If every studio went format neutral the war would be on indefinitely and would then beg the question, "if all the studios are releasing on two formats, why not just release on one and be done with it?" If you want to end the format war, all the studios...