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Exactly. When you see 2 rows of a relatively minor new release at Best Buy on street date, or when a company puts an ad for a real "dog" in the circular (meaning they have to also ship a certain large quantity to BB), you know that a huge percent of them are going to be going back. The...

That's true, but going the iTunes route does completely control one huge cash-draining problem in the DVD world. Returns. The studios are overflowing with returned product. It's why you see more and more DVDs showing up at outrageous sale prices. We're talking HUNDREDS OF MILLIONS of...

That change would have to be with the consumers because the later seasons of Cheers have sold pretty horribly.

In theory it's a GREAT idea. I wish there was a better way to implement it. Like Matthew said, people are so used to getting burned by spam, that it's unlikely that most would bother to sign up.

I'd say a decent amount of them have been. The thing is, when you have a show that doesn't have high expectations, it's suicide to spend a fortune advertising in major publications, so most of them advertise in smaller niche magazines/newspapers/etc. to try to at least get decent exposure among...

You'd be wrong. Just music clearance alone can easily make a show lose money. Even a more obscure show from the 70s can easily cost 50K to clear the music rights for a single season. Add in authoring, replication, packaging, advertising, etc, and suppose it sells less than 10,000 units (which is...

I hear you. The problem is newer shows are much easier for the studios. They generally don't require clean-up or remastering, rights issues are usually not a problem, home video music publishing rights may already have been taken care of (at least on shows from the past 5 years or so), and you...