This has been the case for several years now. The first time I found a "free ticket" that had to be printed off the internet was when I bought Sweeney Todd in early 2008 and couldn't find the free ticket for The Ruins until I checked the sticker on the shrinkwrap. Maybe they were getting...
I'm also interested in BB's exclusive Blu release of The Taking Of Pelham 1-2-3: The Good Version, as the DVD version is an ancient, non-anamorphic laserdisc transfer.