Hasn't Gibson said that he made the movie because of his strong faith? If that is true why would he even care about the money? Isn't the message he was trying to get across the important thing? To me, it just seems wrong and exploitative and greedy to profit from depicting Jesus's death and...
Now that he's made back his own money that he invested in the film, shouldn't he donate the rest to religious charities? It seems contradictory to me that he would keep all the profits for himself.