VIZIO has announced its second collaboration with (RED) to raise awareness of HIV/AIDS, in the form of a special edition (VIZIO)RED M-Series Quantum 50″ Class 4K HDR Smart TV available now for an MSRP of $479.99. The company will donate 10% of the purchase price of every (VIZIO)RED M-Series sold. The TV includes red accents around the frame of the edge-to-edge display plus a matching remote and is on sale now at Amazon and VIZIO.
“We were overwhelmed with the response to our collaboration with (RED) last year,” said Robynne Curry, Senior Director of Product Marketing, VIZIO. “Ahead of this year’s World AIDS Day on December 1, we are thrilled to offer consumers an opportunity to give back to the global community once again with the new (VIZIO)RED M-Series Quantum 50″ Class 4K HDR Smart TV.”
The model has Quantum Color tech, producing “over a billion shades of color”, 4K Ultra HD resolution, Dolby Vision, HDR10, and UltraBright 400, as well as an Active Full Array backlight with 16 local dimming zones that adjust to each scene, resulting in improved black levels and contrast.
The onboard SmartCast platform allows further streaming options and an ability to share content. Apple AirPlay 2 and Chromecast built-in enables streaming of movies, TV shows and music, and mirroring of a screen directly to the TV. There is additional support for Siri, Google Assistant, and Amazon Alexa voice functionality.
(RED) was established for businesses and individuals to be involved in the fight to end AIDS, according to VIZIO, and has generated more than $600 million for the Global Fund through partnerships with well-known brands, and represents the largest multilateral commitment to a global health project ever.