VIZIO has announced plans to incorporate “Filmmaker Mode” into the company’s 2020 Smart TV product lineup. The availability of the new TV mode is the result of a partnership with the UHD Alliance (UHDA), along with Hollywood studios, members of the filmmaking community and other consumer electronics “leaders,” according to the Irvine based company. Filmmaker Mode will, in turn, provide viewers with the “cinematic experience each filmmaker originally intended.”
VIZIO has incorporated standards developed by the UHDA, and each TV will adjust picture quality settings so that a movie or TV show can be displayed in a form endorsed by the filmmaker. UHDA announced the new standard on August 27th, and is believed to be “consistent” across the television industry.
“Joining the UHD Alliance’s Filmmaker Mode initiative was immediately compelling and our team is fully embracing this new industry standard to ensure viewers can experience content the way it was intended,” said Bill Baxter, Chief Technology Officer, VIZIO. “At VIZIO, we are constantly innovating by integrating meaningful features and technologies into our TVs and Sound Bars and partnering with other leaders to provide stronger, smart features for an unmatched entertainment experience.”
The adoption of the new viewing mode will kick off on VIZIO’s Smart TV lineup, while the company says the TVs will include all the “other great benefits” that its products offer. VIZIO goes on to say that it will continue to enhance its TV and audio products with the goal of delivering “best-in-class” experiences for consumers with competitive pricing.
You can learn more from VIZIO here.