JVC and Panasonic have collaborated on optimizing HDR video performance when Panasonic’s high-end Ultra HD Blu-ray player is paired with a 2019 JVC native 4K D-ILA projector. Panasonic’s DP-UB9000 Ultra HD Blu-ray player uses the HDR Optimizer to tone map HDR10 content based on the metadata to match the capabilities of a display. To achieve optimum HDR image quality when the player is connected to a compatible JVC projector, users select one of two dedicated color profiles developed for the Panasonic 4K Ultra HD player. The profiles work in conjunction with the player’s HDR Optimizer to deliver the “best possible” HDR images.

“The Panasonic DP-UB9000 has been widely praised as the gold standard among Ultra HD Blu-ray players, and its HDR Optimizer works beautifully with our projectors to deliver stunning HDR images,” said Fred Zecha, General Manager, Custom Installation Sales, JVCKENWOOD USA Corporation. “By including custom color profiles specifically designed for the Panasonic player, performance is further improved by optimizing HDR content for the player/projector pairing and the result is truly cinema-quality images.”

“The JVC native 4K D-ILA projector and the UB9000 with its unique features are a great fit. We are very excited about this collaborative effort to bring consumers the best in home entertainment,” said Bill Voss, Business Development Manager, Panasonic Consumer Electronics Company.

The Panasonic DP-UB9000 uses the company’s second generation Hollywood Cinema Experience (HCX) video processor, which includes the HDR Optimizer. Users select their display type from a player menu of options (OLED, High Brightness Projector, Basic Brightness Projector, LCD, etc.) and the player tone maps the content for that display.

Pairing the player with a 2019 JVC native 4K D-ILA projector provides optimum HDR image quality by using one of the projector’s two DP-UB9000 color profiles. Using the JVC projectors’ Color Profile Settings, the user chooses either the “Pana_PQ_HL” (High Luminance Projector) or “Pana_PQ_BL” (Basic Luminance Projector) setting based on the corresponding HDR Display Type setting in the DP-UB9000. Which setting to choose depends on the user’s preference – the High Luminance Projector setting prioritizes image brightness; the Basic Luminance Projector setting prioritizes widest color gamut reproduction.

Opting to use both the JVC projectors’ dedicated Panasonic player color profiles and the 4K Ultra HD BD player’s HDR Optimizer results in a more realistic HDR image with more accurate gradation compared to what’s achieved using Auto Tone Mapping or HDR Optimizer alone.

For 2019 JVC D-ILA 4K projectors currently in use, the dedicated Panasonic DP-UB9000 color profiles will be available this month via a firmware upgrade, while projectors in production will be shipped with new version firmware.

The 2019 JVC projector line is comprised of six models in the Procision and Reference Series, and includes the DLA-NX9 and DLA-RS3000 with 8K e-shift technology. Model numbers and retail prices are:


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Martin Dew


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Mark McSherry

Stunt Coordinator
Apr 5, 2013
Real Name
Mark McSherry
Martin Dew wrote--- "The Panasonic DP-UB9000 uses the company’s second generation Hollywood Cinema Experience (HCX) video processor, which includes the HDR Optimizer".

Does this explain why Panasonic's DP-UB820 can not take advantage of the capability described in the article? Or is the UB820 able to optimize HDR video performance in the same way too?