German research organization Fraunhofer HHI has announced that, along with its industry partners including Apple, Microsoft and Sony, it is confirming the official adoption of the new global video coding standard H.266/Versatile Video Coding (VVC). The company says the new standard improves compression and reduces data requirements by approximately 50% compared to the former H.265/High Efficiency Video Coding (HEVC) without compromising video quality.
H.266/VVC will provide efficient transmission and storage of all video resolutions from standard to high definition and on up to 8K, while also supporting HDR and omnidirectional 360-degree video. The consortium of companies developing the standard has been working together for years with the ultimate goal to finalize by July 2020, so it would appear the development was on schedule.
“After dedicating almost three years toward this standard, we are proud to have been instrumental in developing H.266/VVC,” says Benjamin Bross, head of the Video Coding Systems group at Fraunhofer HHI and editor of the +500-page standard specification of H.266/VVC. “Because of the quantum leap in coding efficiency offered by H.266/VVC, the use of video will increase further worldwide.”
The new chips required for the use of H.266/VVC are currently being designed. Dr. Thomas Schierl, head of the Video Coding and Analytics department at Fraunhofer HHI, announced “this autumn Fraunhofer HHI will publish the first software (for both encoder and decoder) to support H.266/VVC.”
Martin, a seasoned journalist and AV expert, has written for several notable print magazines. He’s served in key roles at Lucasfilm’s THX Division, NEC’s digital cinema division, and has even consulted for DreamWorks. Despite his illustrious career, Martin remains rooted in his passion for cinema and acting, with notable appearances in several Spielberg films, Doctor Who, and Star Wars: The Empire Strikes Back. He currently resides in San Francisco.
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