Dan Driscoll
Supporting Actor
- Joined
- Aug 1, 2000
- Messages
- 937
XM and Sirius have been on a marketing blitz this year and I'm sure Yamaha did considerable research before deciding to go down this path. There are no guarantees, but I suspect the demand for XM and Sirius will increase as the availability of cable radio decreases. One thing that will help Yamaha is that, as far as I know, they are the only manufacturer offering this capability. It is possible that Yamaha is getting a payment for every subscription sold to the owner of one of these receivers or even just for selling the receivers, whether the owner buys the XM subscription or not.
Also keep in mind that these are probably not the only receivers Yamaha will be selling, even in the entry level and mid range. I'm pretty sure there will be other models, probably based on the same platform, that have other features, but not the XM sat capability.
I'm not familiar with the the Polk and Kenwood units, are those XM only components? If so, that may be why they don't sell well. I can understand why not many people would be interested in buying a tuner that can only tune XM service. But Yamaha is selling it as just another feature on a full blown HT receiver. IOW, you're not paying for just the XM capability.
Also keep in mind that these are probably not the only receivers Yamaha will be selling, even in the entry level and mid range. I'm pretty sure there will be other models, probably based on the same platform, that have other features, but not the XM sat capability.
I'm not familiar with the the Polk and Kenwood units, are those XM only components? If so, that may be why they don't sell well. I can understand why not many people would be interested in buying a tuner that can only tune XM service. But Yamaha is selling it as just another feature on a full blown HT receiver. IOW, you're not paying for just the XM capability.