Widescreen Benefits displayed at CES

Discussion in 'Archived Threads 2001-2004' started by Brian-W, Jan 11, 2002.

  1. Brian-W

    Brian-W Screenwriter

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    For all you widescreen lovers (and Pan and Scan haters), Phillips Electronics had a small kiosk off to the side (but facing the aisle between other booths for passerbys to see) showing the benefits of widescreen vs. pan-and-scan.

    There was a double stack of two televisions, the upper television showing a pan-and-scan copy of Lawerence of Arabia, the bottom television showing the widescreen version of the same movie. Both appeared to be synced up so that attendees could clearly see the difference. If I recall correctly, the slogan above the televisions was "See the vision the way the director filmed it"

    Anyway, good way to educate many of the attendees who are probably ignorant to the differences.
     
  2. MathewM

    MathewM Stunt Coordinator

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    actually I would assume most of the attendees would not be ignorant to the issue. They need such kiosks in WalMart and Best Buy.
     
  3. David Lambert

    David Lambert Executive Producer

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    Actually, I hope that that's the intent of such a display. To demonstrate to the CES attendees that such a display could be done in-store, and perhaps kick off a campaign of this nature.
    At HTF we've said all along that this should be driven by the makers of WS sets and the artists who took the time to create their product in WS.
    This sounds like the *perfect* way to communicate to and educate the public on this issue!
    Go Phillips!! [​IMG]
     
  4. Ryan Wright

    Ryan Wright Screenwriter

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    Very cool. Thanks Philips...
     
  5. Joshua Clinard

    Joshua Clinard Screenwriter

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    There must be some people there who are uneducated about widescreen. After all, there are some blockbuster executives who are uneducated.
     
  6. Brian Alan

    Brian Alan Agent

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    Lots of people at CES have nothing to do with video. I went one year with my wife, who at the time worked at a telephone/answering machine manufacturer. One of the perks they had was the ability to wander around the show when they weren't showing off answering machines. Lots of people working the show are just regular joes who don't have a lot of home theater knowledge, so I'll bet the Philips display did a lot more good than you might suspect.
     
  7. David Lambert

    David Lambert Executive Producer

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    I went looking both at the CES website and at Philips' own catalog of CES-related photos at their own web site; I was trying to find a pic of this display. No such luck.
    If anyone wants to comb those sites themselve, go ahead...I provided the links above.
    I *did* find this blurb from a section of the Philips site:
     
  8. Chris

    Chris Lead Actor

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    There is a display in a nearby Best Buy that shows exactly this, a side-by-side comparison of widescreen vs. P&S on a 16:9 set vs. a 4:3.
     
  9. Bjorn Olav Nyberg

    Bjorn Olav Nyberg Supporting Actor

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  10. Michael Harris

    Michael Harris Screenwriter

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    Being in the Navy stationed overseas, I usually buy my electronics at the Navy Exchange. Last Friday I was in my local exchange looking at the new Sonys, both rear projection and one nice WEGA XBR. All were 4x3. I spied the Sony rep and asked him if the exchange would carry any 16x9 TVs. He replied "I certainly hope not". I was floored! I mentioned that I had a huge collection of 16x9 enhanced DVDs and would love to finally see them properly and he said that "full screen" was all I should expect. I just shook my head and left. Guess I'll have to wait until I return to the States to get a 16x9.
     
  11. Neil N

    Neil N Stunt Coordinator

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    Dave,
    Maybe I'm misinterpreting the tone of your post, but it appears you're somewhat upset when Phillips seems to be doing just what we've been asking for.
    Checking their site at http://www.widescreen.philips.com/ or, more specifically http://www.widescreen.philips.com/whywidescreen.html it looks as if they are just starting their widescreen advocacy campaign:
    "Now the world famous director has teamed up with Philips to launch a global educational campaign designed to provide the public at large with a clearer understanding of widescreen formatted television (16:9), and to promote the viewing of widescreen versus the standard 4:3 format television set. The resulting 'See What You've Been Missing' campaign, to run over the coming 12 months, is set to demonstrate how widescreen televisions provide the best movie viewing experience, without compromising the original content of the film - as happens with the traditional TV format."
    I'm glad to hear of their efforts and applaud them. Now, if we could just get some more corporations to join them ***cough*** blockbuster... ***cough*** walmart... in educating the public, instead of just pandering to ignorance, we might get somewhere.
     
  12. David Lambert

    David Lambert Executive Producer

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  13. Dave F

    Dave F Cinematographer

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    Between this & ripping on companies who violate the compact disc standard, Phillips just kicks ass! [​IMG]
    -Dave
     

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