Why does everyone think that in order to make their game "atmospheric" or "edgy", they also have to make it so dark that if there's ambient light in the room where you're playing, or, god forbid, a window, you have to crank the brightness on your TV. Now I won't profess to be an HT expert, but I have gone to the trouble of calibrating my TV using the THX optimode feature. It looks great on TV, DVDs, and most games, but there are definitely some that are just way too dark (Halo 2 and Prince of Persia 2 come to mind right away). Is there a reason that developers don't include brightness/gamma controls on their console games? It's almost a standard feature on PC games, and don't people's PC enviroments tend to be more controlled than their console ones? With the Xbox 360 around the corner, and its major design innovation being a standard set of features included in all games (online, HD etc), why not also include game-specific video controls, and, while they're at it-reconfigurable controls in every game?