Why are so many trailers 4:3? (1 Viewer)

[rbirk]

On many DVDs from different studios the trailers are 4 by 3. I do however never remembering seeing a trailer in a theater in that aspect ratio. So I am simply asking for all trailers to be in the origial aspect ratio as well.

Ron Birk

 

[MichaelAW]

On the excellent disc for The Princess and the Warrior (by Columbia/Tri-Star), the film is 16x9, but the trailer for the same film is 4x3. Additionally, there's a trailer for another film (Go, I think), that's 16x9.

 

[Jeff Kleist]

They have to use the trailers they can find. Sometimes they're meant for scope prints, sometimes for TV, sometimes for flat.

 

[Patrick McCart]

Also, many trailers are already digitally transfered, but for TV.

I don't think it's really worth re-transferring a trailer if it exists already in usable form.

On the other hand, some 1.33:1 trailers are 16x9-ized for DVD. North By Northwest, Superman, The Elephant Man, Deliverance...

 

[Chris M]

Then you have the backwards company Disney who put a 16:9 widescreen Trailer on the 4:3 Snow Dogs DVD (not to mention the DTS)... who figures these out?

Chris.