Martin Dew ViewSonic 4K HDR Projector for $1,500 ViewSonic Corp. of Toronto, but founded in California in 1987, has announced the arrival of its first Ultra HD projector, the PX727-4K for 'less than' $1,500, and available in February 2018. Although providing a claimed 3840 x 2160, or 8.3 million pixels on screen, it should be noted this is another of the recent line of price-friendly models announced in the past 12 months which incorporate what some describe as 'faux K', and adopts a pixel-shift method to achieve the higher resolution. There is also no 3D available on this model. However, the PX727-4K will present another compelling proposal to home theater enthusiasts who intend to take the plunge this winter, and settle for a display device for their UHD content with not necessarily the optimal native or claimed resolution. ViewSonic states that the 2,200 lumen, 12,000:1 contrast 727, will nevertheless provide 'razor sharp details and lifelike colors' and includes an in-built 10W speaker. The projector is 'HDR-compatible' for open standard HDR, and offers Rec. 709, DCI-P3 and Rec. 2020 color gamut, and is driven by a six-segment RGBRGB color wheel. The unit is equipped with a 1.2x optical zoom and connectivity incorporating 2 HDMI inputs (2.0, HDCP 2.2, and 1.4, HDCP 1.4), VGA In/Out, USB 2.0, Audio In/Out, RS232 and a 12-volt trigger. Lamp life can be extended by a claimed 15,000 hours with the projector's energy-saving SuperEco mode. "With the PX727-4K, ViewSonic is bringing the industry's most innovative technologies and 4K resolution to a wider range of consumers," said Sean Liu, product marketing manager for ViewSonic Americas. "With our award-winning projector line, from short-throw interactive to 1080p home theater laser projectors, ViewSonic is continuing our mission to provide the widest range of high performance projector solutions. The launch of the PX727-4K projector is the next step in delivering a future-proof 4K immersive viewing experience at a consumer-friendly price point. We want users to enjoy their multimedia content on a big sreen with the best resolution possible."