There's a great story in the book about a guy who was the first to offer movies on videotape. He went to all of the studios asking to license films and the only one that replied to him was Fox. They let him license 50 films from them for a couple hundred grand, all at least 5 years old, all had played on television numerous times. The Fox people (who even then were clueless about home video) were laughing their asses off about what a great deal they made and what a sucker the guy was. Ha ha ha. Those Fox people sure know their business. A little over a year later they bought his company for him for something like $7.7 million. But yes, I fell victim to that too and I used to tape movies from HBO all of the time myself.