Martin Dew TCL Releases Premium Roku TVs with Dolby Vision Chinese TV brand, TCL, has announced pricing and availability of its new 4K HDR TCL Roku TV models. The new 6-Series will include HDR performance 'one of the industry's best' smart TV operating systems with enhanced voice capabilities. The new line is the successor to 2017's P6-Series and sports increased Contrast Control Zones (96 zones on the 55" model and 120 zones on the 65" model) , and adding a new brushed metal finish design aesthetic. TCL offers Dolby Vision HDR on the line for 'astonishing brightness, incomparable contrast, captivating color, and enhanced detail retention,' along with 'vibrant wide color' powered by TCL’s NBP Photon technology, a new iPQ Engine for controlled color reproduction, and HDR Pro Gamma to maximize HDR performance in any environment. The 6-Series comes equipped with a new Roku TV Voice Remote featuring enhanced voice control including the ability to search, switch inputs, tune to a local antenna broadcast channel, launch a streaming channel and more. “Following a very successful 2017, TCL has developed new products that continue to raise the bar for a premium home entertainment experience. These TVs directly reflect the innovation and deep expertise that allows TCL to deliver a superior consumer experience for those who want more from the leading technologies featured in our TVs, like Dolby Vision and the Roku® OS,” said Chris Larson, Senior Vice President, TCL. “With improved cinematic picture quality and a sleek new cosmetic design to match that amazing picture performance, the 6-Series is a product that you can be proud of even when it is turned off. We are confident that this line will further solidify TCL’s position as a leader in North America and the global consumer electronics industry.” Additionally, TCL utilizes HDR Pro Gamma technology which promises to reproduce details accurately and deliver HDR performance in any viewing environment, from dark home theaters to bright living rooms. Picture settings are available for dark home theaters (HDR Dark), moderately bright living rooms (HDR Normal), and bright sunlit spaces (HDR Bright), enabling 'impactful' HDR performance in multiple external lighting conditions. The 6-Series also boasts the latest version of the Roku OS, which is simple to set up and easy to use, according to TCL. The home screen displays all inputs and lets users choose from more than 5,000 streaming channels providing access to 500,000+ movies and TV episodes, including the Roku Channel which gives customers free access to a collection of top films, TV and more, as well as the Dolby Access channel. Dolby Access, a first for TCL TVs, enables consumers to enjoy 'a spectacular unboxing experience' through showcasing trailers and shorts that highlight the performance of Dolby Vision on the new TVs. The TCL 6-Series is available now, at a pre-order introductory price of $649 for the 55” (55R617) and $999 for the 65” (65R617) screen sizes at retail.