- Joined
- Aug 23, 1998
- Messages
- 5,582
Last week I bought a CD on impulse, after hearing it played in store. This isn't something I would normally do, but the tracks I heard were cool, and it was price under $10, which for a new release is unheard of up here, so I figured I'd give it a shot.
The style is sort of Depeche Mode (music) meets ABBA (vocals), with a dark dance vibe. The act is from Russia, and is basically a product of the producers. They do a pretty apt cover of the Smith's "How Soon is Now," along with both English and Russian versions of their other songs.
What makes things even more interesting is their marketing. The two girls who make up the band are 15 and 16. Their debut video (included on the CD and at www.tatugirls.com) features both of them in school uniforms getting drenched in the rain, and centers around them kissing. While this wasn't a factor in my buying decision, and I'm not sure exactly how I feel about it, I can just imagine the strategy meeting for their marketing department. I doubt the video will be playing on MTV soon, though it's a hit on the Russian MTV station.
The style is sort of Depeche Mode (music) meets ABBA (vocals), with a dark dance vibe. The act is from Russia, and is basically a product of the producers. They do a pretty apt cover of the Smith's "How Soon is Now," along with both English and Russian versions of their other songs.
What makes things even more interesting is their marketing. The two girls who make up the band are 15 and 16. Their debut video (included on the CD and at www.tatugirls.com) features both of them in school uniforms getting drenched in the rain, and centers around them kissing. While this wasn't a factor in my buying decision, and I'm not sure exactly how I feel about it, I can just imagine the strategy meeting for their marketing department. I doubt the video will be playing on MTV soon, though it's a hit on the Russian MTV station.