This years Superbowl will not be broadcast in HD by Fox. Apparently Fox is going the "DTV" route instead. The broadcast will be in 480p. Of course the Superbowl has always been high sales period for TVs especially HDTVs, not this year. Fox claims it will improve the broadcast at a lower cost. Real pity for those of us expecting to see the big game in HDTV for the first time.