I am finding it hard to beleive some of these claims of speaker wire manufacturers. I just don't buy this stuff about the better sound if the cables cost 10 or 20 times as much as a comparable wire. I would give you all the URL for a good site but the rules say I can't You can find the site by doing a search on "Speaker Wire A History" by Roger Russell. This is an interesting article well written and sounds totally resonable to me. Makes me glad I didn't spend the big bucks to purchase some of those super good fantastic cables. What think ye all.