Been reported on a few sites now that Chris Deering said the PSP would be around the same price as a GBA, that's the kind of news i like reading "11:31 Sony's PSP is a formidable sounding piece of kit, capable of playing not only games, but also DVD quality playback of movies, according to Sony's blurb. As such, we'd imagine the portable console would set us back more than a few quid; not a bit of it, however, according to Sony Computer Entertainment Europe's president Chris Deering. Speaking to a French business publication, Deering said that the PSP would definately launch by the end of 2004, and that the price of the unit would be "comparable" to that of the GBA. Okay, so that's a slightly ambiguous turn of phrase, but it does suggest the PSP will be a good deal cheaper than we were expecting - a GBA SP costs around £90. If Sony's system - supposedly technically superior and with movie playback to boot, remember - really does weigh in at a similar price, we'd guess the PSP will be practically unstoppable..."