Yeah, they've said that before, but never really meant it. I'll believe it when I see it.There are also plans to shorten the broadcast.
The telecast gets decent ratings, even though down, so who cares about catering to the lowest common denominator. And why is that even a goal for the Academy? Networks should be glad to take what they get from a ceremony that for decades was never televised, and should not just be about pleasing television viewers. But I guess I'm just dreaming here.
Nope, nope, nope.
This category will do exactly what the animated feature category has done since its inception, preventing any real possibility that a popular film will win Best Picture because the voters will just award it at the "kids table" of the popular category and be done with it.
I'm not sure they would even have nominations, since there's only one "most popular" film each year. How could they justify giving the award to anything other than the top grossing film of the year?I can see them dropping the idea after a year or two if it actually makes it to nominations.
The Oscars are becoming more like the Emmy Awards, delegating what the Academy deems lesser awards to either another ceremony entirely or to be presented during a commercial break. Very sad, indeed.A very sad day, I think. The whole business of expanding the Best Picture category was to catch some of those "popular" films that were being overlooked, and now that this idea didn't solve the problem, they're going to institute something else. Frankly, I'll be surprised if it ever actually happens despite this announcement, but if it does, it won't last very long. I can see them dropping the idea after a year or two if it actually makes it to nominations.
I found that the best way to handle [filmmakers] was to hang medals all over them. […] If I got them cups and awards they’d kill themselves to produce what I wanted. That’s why the Academy Award was created.