I have two theaters that are "local" to me. One of them is awesome... it has 24 theaters, the screens are huge, the seats are comfortable, the sound is fantastic... they keep the place clean, safe... it is the best theater I have ever been to. The other one... SUCKS!!!!... it has "converted" stadium seating... the sound sucks... it is dirty... dangerous... horrible. I've never understood why more than one theater can't show the same movie. I say let them compete... if one theater is vastly superior, then the other one will go out of business, and someone else will come in and build a better one. Why force movie goers to watch an anticipated movie at a subpar theater just to keep a crappy theater company in business... it drives me crazy. Does anyone know any more details on exactly how they determine which theaters get which movies?