You know , my logical reasoning tells me that the biggest rip off are speaker cables. i have heard little if no difference between 1200.00 set and 50.00 set. I was considering making my own , and was wondering where i could get the best quality cut length cable. better cables has a solid copper wire , i was considering mimicking that.what is better than solid copper for signal transfer? also -what i cant understand is the high dollar power cords. does anyone realize the miles of romex 14ga. your current goes through before it gets to that last 3 ft of power to your amp or speaker? anyway hope you can shed some light on this subject .