I find the new Apple TV very appealing though even at a remarkably low $100 pricepoint I cannot justify purchasing it. I can get Netflix on my new display or Tivo though I understand the navigation interface is vastly improved on the Apple TV. I can also stream any file from my computer via my TIVO. I just drop any video file into my MAC to TIVO folder. Apple TV can only handle MP4 and will not randomly play most any other type of video file. Do like the fact that I can stream all my iTunes music to my Home Theater. That's a major plus considering my best speakers are in the theater room. So, I wanted to find out exactly what was involved with GOOGLE TV and if they were offering something even better than Apple TV could. Doing a search on Google TV tonight I got a great flash demo on how it works. Then I was directed to a page of products that featured Google TV. You see, it's not simple set top box like Apple TV. You either have to get it incorporated in a new Sony Display, a new Sony Blu-ray player or a rather elaborate set top box and keyboard package from Logitech. Logitech Revue Looking at the various videos on this site, I was rather excited by what this $300 device can do. It does a much better job of closing the gap between television and the web than Apple TV does. I can sit and watch TV and have access to any Internet page I want. It also has its own set of APPS (with more promised) that include Netflix, Pandora Radio and much more. From what little I picked up from the video, essentially, the keyboard allows you not only to search the web to immediately locate and play content, but to find television programming as well. The big problem here is its limited DVR integration. Right now it seems that Dish Network makes a DVR that integrates with the Logitech Revue, allowing you to search for shows and record them. Right there is a big reason why I decided this thing is not quite for me right now. I love what this device sets out to do. However, it seems that it's the starting point of WEB/TV/DVR devices that can only get better over the next year. I am really looking forwar to a device that will let me surf, email, stream PC content, watch TV and record to my DVR. Unfortunately, it doesn't seem like we are totally at nirvana just yet. * Please note that some of this information may have changed since I have been reading mostly press releases and initial user reviews on this product.