Jason Whyte
Screenwriter
- Joined
- Jun 3, 1999
- Messages
- 1,439
I guess this won't matter much to American residents, but if you're interested in how corporations think they can score a "deal" with the consumer and rip them off instead, read on
Famous Players Corp. believes they have responded to consumer complaint about raising ticket prices, at least in Victoria. I'm not sure if this applies nationwide. (Edit: This seems to be Victoria only)
Here's the existing pricing chart for the Silvercity and Capitol 6, which will apply to all large-scale and regular Famous Players theaters:
Silvercity/Capitol 6:
Evening Adults: $13.25/$10.75
Evening Children: $7.25/$6.25
Matinee Adults, Weekend: $10.00/$8.00
Matinee Children, Weekend: $7.25/$6.25
Matinee Adults, Weekday: $8.00/$6.75
Matinee Children, Weekday: 8.00/$6.75
So now, they think they have an answer to it all. There's a large-sized ad in today's paper exclaiming:
Now Showing! Movies at Silvercity, $9.95 and $7.95 at Capitol 6.
All seats. All day. Every day! (For a limited time only)
Okay. Now stop and read that again. There's a real hitch in there, and I'm not speaking of the "For a limited time only" section. I'm talking about the "All Seats. All Day. Every Day" section.
Let's break it down:
All seats. Before this price change, adults and children paid different prices for seats. Now they're all paying the same amount of money. In essence, kids are paying MORE now, especially for families at kids' screenings on the weekend, where the adult would pay $10 on the old pricing structure anyway. Now they're paying $10, and so are the kids. More money for Famous Players.
All day. This would eliminate discount matinee pricing, which was a draw for many people wanting to save a few dollars in the afternoon (myself included). So you're now paying more in the weekdays, and the exact same amount of money on the weekends, so nothing changes there.
Every day. This would eliminate "cheap tuesday" pricing, which drew a LOT of business for reduced pricing. On tuesday now, you're paying MORE money for the same service. The reduced pricing has been a staple, at least in this city, for the past twenty years. Now it's more.
So there you have it. If you're an adult, this is a deal. If you're a kid, a senior, or in a family, you're now paying more money. Doesn't that make you feel all warm and fuzzy inside?
Oh, this is for Victoria residence only, if I'm not mistaken. All the rest of you Canadian residents can bask in the glory of ANOTHER 25/50 cent price hike, across the board that Famous Players just added this weekend.
When will this all end? When will the day come that a price hike will go DOWN and realize that lower prices intices more moviegoers? (And yes, I know about all the money studios demand back from the theaters, ) Less is more. And the way that this "test" pricing structure is not a way to go at it.
Regards,
Jason
Famous Players Corp. believes they have responded to consumer complaint about raising ticket prices, at least in Victoria. I'm not sure if this applies nationwide. (Edit: This seems to be Victoria only)
Here's the existing pricing chart for the Silvercity and Capitol 6, which will apply to all large-scale and regular Famous Players theaters:
Silvercity/Capitol 6:
Evening Adults: $13.25/$10.75
Evening Children: $7.25/$6.25
Matinee Adults, Weekend: $10.00/$8.00
Matinee Children, Weekend: $7.25/$6.25
Matinee Adults, Weekday: $8.00/$6.75
Matinee Children, Weekday: 8.00/$6.75
So now, they think they have an answer to it all. There's a large-sized ad in today's paper exclaiming:
Now Showing! Movies at Silvercity, $9.95 and $7.95 at Capitol 6.
All seats. All day. Every day! (For a limited time only)
Okay. Now stop and read that again. There's a real hitch in there, and I'm not speaking of the "For a limited time only" section. I'm talking about the "All Seats. All Day. Every Day" section.
Let's break it down:
All seats. Before this price change, adults and children paid different prices for seats. Now they're all paying the same amount of money. In essence, kids are paying MORE now, especially for families at kids' screenings on the weekend, where the adult would pay $10 on the old pricing structure anyway. Now they're paying $10, and so are the kids. More money for Famous Players.
All day. This would eliminate discount matinee pricing, which was a draw for many people wanting to save a few dollars in the afternoon (myself included). So you're now paying more in the weekdays, and the exact same amount of money on the weekends, so nothing changes there.
Every day. This would eliminate "cheap tuesday" pricing, which drew a LOT of business for reduced pricing. On tuesday now, you're paying MORE money for the same service. The reduced pricing has been a staple, at least in this city, for the past twenty years. Now it's more.
So there you have it. If you're an adult, this is a deal. If you're a kid, a senior, or in a family, you're now paying more money. Doesn't that make you feel all warm and fuzzy inside?
Oh, this is for Victoria residence only, if I'm not mistaken. All the rest of you Canadian residents can bask in the glory of ANOTHER 25/50 cent price hike, across the board that Famous Players just added this weekend.
When will this all end? When will the day come that a price hike will go DOWN and realize that lower prices intices more moviegoers? (And yes, I know about all the money studios demand back from the theaters, ) Less is more. And the way that this "test" pricing structure is not a way to go at it.
Regards,
Jason