Every year, as the Oscar nominees and winners are rolled out on DVD, the amount of cover space devoted to cover space always surprises me: the huge banners and strips of text listing the nominated/qinning categories? But are there people out there who see that, and purchase the disc, even though they wouldn't have if the Oscar info wasn't there? Always puzzled me this one. I guess it may tip them over the edge if they're not sure. But to purchase a DVD, for non-collectors, I think you'd have to be pretty sure you wanted it. No?