Noticed this HDTV at Circuit City... Zenith C27V36 27" Direct View HDTV-Ready TV Features: 27-inch direct view HDTV-ready TV with fine pitch tube; 32.2 x 23.6 x 20.4 inches (W x H x D) Faroudja DVDi Line Doubler eliminates jagged lines and artifacts, creating a sharper, crisper picture DVI with HDCP input allows transfer of high definition video from a digital display source to device. 3D Y/C Comb Filter increases image clarity by decreasing color noise and "dot crawl." 3:2 Pull Down Cinema Correction compensates for framerate difference between film and video. Asking price was $599.99 This is about how much I was going to spend on the (non HDTV) Sony Wega. Any thoughts?