After all the debate about BB vs CC in the other thread I started, BB just totally rearranged their store near me. The Riverside, CA store no longer sells books of any kind. They moved the dvds from the back to the front and put them on brand new racks that show the DVDs front facing. No longer from the spine. I will admit they have a HUGE area devoted to DVDs, bigger then before, but the for the vast majority of movies, its front showing, not spine.