A friend is looking for a 32"-36" direct view HDTV monitor. He doesn't want to spend over $1500. He's considering the following sets: Hitachi 36UDX10S-$1300 JVC AV-32P903-$1000 Sony KV-32HS510-$1300 Toshiba 32HFX73-$1400 Toshiba 32HF73-$1200 The prices are quotes from local shops. He does not want to buy online. Thanks for any insight you can provide.