There is a very good chance I'll be getting this pj for my birthday coming up. It is currently at my local costco for $1399, but it comes with an instant manufactures rebate of $175, thus making the price $1224.00 For this price it includes the 76" screen as well as the 30' SVideo cable. Ok, here's the deal. I'll be sitting about 12' away with the projector around the 10' 6" mark for a 76" picture. I have a good bit of ambient light during the day, but at night light is not a problem. I will be using this for regular tv viewing (some SD, some HD), DVD's, and XBox. I HAVE read all articles at projectorcentral.com as well as other places. I think I will really like this pj for a good while, at least until I can get a dedicated HT. Is there any reason at all I should not get this deal?