This morning I visited New Line's website to complain about their annoying "Butterfly Effect" ads that now infect all the DVD websites. On their homepage, they are promoting an upcoming theatrical release: "Harold and Kumar Go to White Castle". Apparently it is a teen comedy about two guys on their way to a fast food restaurant. Has there ever been such a blatant act of cinematic whoring? Is this the first time a film's corporate sponsor has been featured in the title of the film? The only other example I can think of is WILLY WONKA but I'm willing to give that a pass, since both the film and the book it was based on are absolutely delightful. Where will it ever end???