I don't know what's up with that idea, if they're going to put a scent they better make it a good one and this is a hard one because people's tolerance vary.
Well it seems to be going pretty well Dave, the reviews are generally ok-good so I think this will be a good thing in terms of competition to the iPhone, and I'm much more about effectiveness than buying premium for brand waste.
Interesting... they seem to still have an Apple Accessories section and I've seen a mac book pro there (open box though): Newegg.com - Apple iPod, Mac Laptops, MacbookPro, Macbook, Mac Displays, iPod Nano, iPod Accessories