The Problem with Cheap 4K UHD TVs
Tier-one TV makers on who wins and who loses in new TV market
Dealerscope recently talked to the top executives from some of the major TV vendors about how they’re dealing with the most pressing trends in the industry. One trend they’re now facing is the arrival of inexpensive 4K UHD TVs from third- and second-tier manufacturers. We asked them if that poses a threat to their brands and whether the low prices will commoditize the product and cheapen consumer perception of the new technology.
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